Grant’s Whisky // From Grain to Glass
The Grant’s story from ‘Grain to Glass’
SEMrush
CHALLENGE
Internet marketing tech company SEMrush need a promo to bring their suite of tools into the real world, connecting with audiences emotionally and contextually.
CREATE
Filmed over a (rather packed) day, the film uses simple metaphor to communicate the consumer benefits, captured through a series of short character-based vignettes alongside VFX to bring to life the brand’s “Shape Your Story” campaign.