Grant’s Whisky // From Grain to Glass
The Grant’s story from ‘Grain to Glass’
Pinter is what happens when you take centuries-old beer brewing and perfect it with precision-engineered technology. This innovative reimagining of the traditional keg needed a campaign that matched its boldness and elegance, whilst also embracing the fact that itʼs going to be the centre of the party.
With a world of fresh beer now at your fingertips, we developed a hybrid live-action and CGI concept that embraced the dynamism and flexibility of the Pinter, that whatever the occasion, whatever the beer, this is a catalyst for a banging good time. Using the iconic design of the Pinter and the brand’s strong identity, we jet forward through vibrant worlds, each playfully depicting different social scenarios and possibilities while remaining focused on the hero product, the Pinter.