Flora // Keep Running
About the director...
Alex is a commercial & content director specialising in high-end food commercials with extensive experience in creating tabletop and macro content.
The majority of Alex’s work includes spectacular food projects all over the world for brands like Lurpak, Flora, Fleury Michon, Primeale and Hippopotamus steakhouse.
He has a keen eye for exciting, epic and often unusual compositions, always with a sense of dynamism and rich aesthetics.